Milan, September 25, 2025

At Milan Fashion Week SS26, Sara Wong presents SARAWONG with "NOWHERE," a reflection on inner lightness inspired by the Diamond Sutra. Buddhist philosophy translated into silk, jacquard, and laser-cut details.

"Let the Mind Arise Through Non-Attachment"

"Let the mind arise through non-attachment." This Buddhist principle – freedom from material attachments to find clarity – becomes the guiding vision.

The title NOWHERE embodies philosophical duality:

  • "No where" – dissolution of boundaries, liberation from attachments
  • "Now here" – presence in the moment, lightness in awareness

Fashion language unbound yet deeply present.

East Meets West

From China: fluid lines, use of space reminiscent of landscape painting and Zen aesthetics. From Europe: courtly laces, structured silhouettes.

Palette: white, ivory, blush + chrysanthemum yellow, cardamom green, orchid lilac. Blue accents and metallic gold/silver evoke water and summer light.Materials: silks and jacquards with hand-painted floral motifs and laser-cut details.

Who Is Sara Wong

Born in the '80s during China's rapid development, experiences abroad form uniquely balanced perspective from cultural collision.

Unconventional path: starts as PWC auditor, but fashion is her passion. Master in Finance (Melbourne University) + Fashion Design (Royal Melbourne Institute of Technology). Cross-industry: sensitivity + rationality.2010: Creative Director of MAXRIENY (family brand), works on collections and retail interior design.2019-2020: renames brand SARAWONG to put herself at the center of the project. "My collections are realized dreams. SARAWONG is me: personality, dream, passion – my life."MFW debut: September 2020.

Artistic Inspiration

Fanatical about art (not just medieval). Integrates silhouettes from cultures of Europe, Asia, Oceania, America. Combines retro taste with modern design.

Previous collections:
  • SS25: "Peach Blossom Spring" (Chinese utopian literature)
  • SS24: "Rhythm of China" (Song Dynasty ceramics)
  • FW22/23: "Summit of Purity" (Tibet – monasteries, sutra flags)

Philosophy

"SARAWONG is an experimental brand – every experiment is successful. What follows is reflection on growth and balance between art and integration."

Collections playful, bold, feminine with multicultural inspiration. Every woman must feel the beauty of balance, present herself unique and original.

"As powerful women we need courage to accept, tolerate, produce precious concepts. Be determined, be ourselves, be different."

Our Visual Twins Perspective

Photographing SARAWONG means capturing Buddhist philosophy in fabric. Not decorative fashion but conceptual: each piece tells the Diamond Sutra, non-attachment, presence.

Hand-painted florals, laser-cuts, silhouettes merging Chinese hanfu with European structures – everything speaks of balance: financial rationality + creativity, East + West, tradition + modernity.

Interesting: designer with PWC auditor training brings to fashion narrative coherence, calibrated visual budget, clear message. Not excess but substance – like the Diamond Sutra inspiring NOWHERE.

SARAWONG represents new generation of Chinese designers who don't imitate the West nor exoticize the East, but create authentic hybrid language born from personal cultural collision.

Follow @visual.twins to discover when Buddhist philosophy becomes fashion.